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Tell potential clients about you and your skills – Clients are more likely to pick you the more they know about you. You don’t have to include every detail but do include past experience, writing skills and qualification and details of any particularly good past projects and also your current ratings on various writing sites of which you are a member.
Include a good picture this allows clients to see who they are talking to and helps establish a working relationship.
Create an “About Me” page on your portfolio site that provides potential clients with a bit of background information on you, including your location, interests, skills, hobbies and contact information.
Include contact details Give clients a variety of ways to contact you and make sure you reply promptly to even the smallest query, checking e-mails etc several times a day.
Testimonials – Potential clients place a lot of value on feedback from previous clients because it helps them to identify whether you are a reliable, experienced and trustworthy freelancer. It also helps reassure clients that there are no risks involved in hiring you for their projects, so do your best to collect testimonials from those you’ve worked with and showcase them throughout your portfolio site.